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Grand Crew

The studio · London & worldwide

You’ve found your people.

A wine branding studio built as a crew: specialists, creative minds and business thinkers. Because great design is only half the story; the other half is strategy.

Send a two-line brief → See the work →
01 / The crew

Your crew.

Winemakers, strategists, designers and storytellers who care as much about your growth as your look. We assemble the crew the brief needs, which is why a launch and a rebrand never get the same room.

We work the way the drinks industry works: to a harvest, to a trade show, to a listing date. The studio is small on purpose, so the person you brief is the person who builds.

01
London-based
In the market where the trade meets, and on GMT for both hemispheres.
02
Working worldwide
Argentina, Spain, Italy, France, Portugal and the UK, so far.
03
Female-led
Founded and run by a trained oenologist turned strategist.
02 / What we do

What we do.

Branding

We make you look good.

Identity, packaging and the story your bottle tells on the shelf.

Identity, packaging, label systems and portfolio architecture.

Digital content

Everything is a story.

Websites, social and newsletters that connect and convert.

Websites, social, newsletters and content systems.

Brand strategy

Great brands don’t happen by accident.

Research, positioning and planning that grow your brand.

Research, positioning, occasion, pricing logic and roadmap.

+ Personal branding for wine professionals who want to stand out.

03 / What it costs

Three packages, one written scope.

What changes between them is not the hours: it is how much of the brand gets decided.

Package
From
What it includes
Village
From £3,000
One label system: identity, front and back, print-ready art and shelf logic.
Premier Crew
From £6,000
The range: positioning, tier architecture, up to four SKUs, and the digital basics.
Grand Crew
From £10,000
The full build: strategy, identity, packaging, site and launch, trade first.

Grand Crew pricing, not a market benchmark. Every package is a fixed price against a written scope, agreed before we start. Printing is excluded.

How these compare to the market →

04 / How we think

Every great wine brand is chosen in a moment.

The toast, the table, the celebration. We make sure yours owns it. Design is strategy made visible: business-driven, not just beautiful.

We don’t do generic; creative that feels like you and performs like a leader. And we tell you when the answer is not branding.

The 360 Brand Reset™
01
Observe
Category, consumer and the moment you are competing for.
02
Direct
The decision the brand needs to make before design starts.
03
Focus
One occasion to own, and what it displaces.
04
Design
Identity and pack, built as a system that travels.
05
Activate
Trade first, then consumer; the channel tells your story with you.
06
Grow
Extensions and seasonals that do not dilute the mother brand.

Need the strategy before the studio? strategy first, with Flor ↗

05 / Proof

Partners, not just projects.

Partners, not just projects
Verified engagements only

“She consistently creates detailed, engaging content that reflects well on our company.”

David Allen · Wine Director · Wine-Searcher

“She made a significant impact and launched a new brand identity and website within four months.”

John Paterson · CEO · Finca Ambrosia
Trusted by JancisRobinson.com · Wine-Searcher · Finca Ambrosia · Tango & Fado
A recent one · Finca Ambrosia
Finca Ambrosia, the pack
Finca Ambrosia, label detail
Finca Ambrosia, in its occasion
06 / The founder

Founded after sixteen years inside the industry.

Grand Crew is a wine and beverage branding studio working with London and worldwide, founded by Flor Gómez after sixteen years across the drinks industry: trained oenologist, export brand manager, then strategist.

That is why the recommendation arrives already tested against what the cellar can deliver and what the buyer will accept. More about the strategy practice: florgomez.com ↗

Expertise and talent
People who have made the product, not only marketed it.
Business-minded
Every recommendation names its commercial consequence.
Collaboration
We work with your winemaker, your importer and your printer.
Adaptability
A harvest moves; the plan moves with it.
Send a two-line brief → Read the guides →